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Unprepared, unaware, unmoved. Why companies must wake up to challenges of the EU General Data Protection Regulation?

On April 14 2016, the European Union adopted the General Data Protection Regulation (GDPR).

The EU wants to reform data protection and cut red tape for businesses across Europe by bringing in a single set EU General Data Protection Regulationof rules. In addition, the regulation aims to protect the rights of European citizens, giving them better control over their personal data.

After four years of negotiation, it will come into force in April 2018 – now is the time to prepare.

 

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